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Banned Dante's Inferno Super Bowl Ad Revealed!

Go to Hell

by Coop

Last week, it was revealed that Electronic Arts would be spending 2.5 million dollars for a Super Bowl advertisement to air during the fourth quarter of Sunday's game to promote Dante's Inferno. Later, we found out that they were forced to censor it, and it was said that the censorship was limited to a quote at the end of the trailer that said "Go to Hell." In actuality, while the damning message was indeed part of the problem, CBS had the publisher completely recut the commercial. The original? Thought lost forever, but we've been leaked the footage by a source close to the company, and have now posted it for your viewing pleasure. Here it is, take a look.Edited by: Nick Murphy
Directed by: Paul Ritchey
Writer: Dominic Moschitti

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  • 00.19
    00.19

    EA didn't have to be such dicks about it.

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